Sagra
An agritourism company founded to support farmers and educate guests by building and operating hospitality experiences on regenerative farms.
Conceptualized and executed each aspect of first two pilot locations, including lodging, dining and guest programming.
Included 12-unit glamping site in Sonoma, CA with on-site food & beverage and guest programming and 30-key property - Hill Farm (now under new management) - in Sunderland, Vermont involving building and opening 70-seat restaurant and bar on property.
Co-Founder, Head of ExperienceFinancial Management, Executive LeadershipLed operational oversight for all financial models during the due diligence and opening phases. Trained onsite management team to own P&L.
Managed operational feasibility and brand alignment during development processes including location scouting for new properties and design & build for 100-seat restaurant. Project managed design of Stemple Creek glamping site and custom pre-fab cabins.
Development, Executive LeadershipCreated a cohesive brand narrative and guest experience across all physical and digital touch points
Brand Development, Head of ExperienceCreated a cohesive brand narrative and guest experience across all physical and digital touch points
Executive Team MemberPress
